If you’re like most folks these days, you LOVE text messaging. It’s ridiculously easy … tremendously time-saving … and often make-or-break invaluable, especially if you have to communicate with someone immediately. You may be wondering: Why are they talking about “text messaging” when the title of this blog refers to an “SMS Feature”? Answer: Because Read more »
Let’s face it: Every autoshop on Planet Earth has a lot of competition. Even the tiniest of towns usually offers a number of facilities where you can get good, quality repair or maintenance work done on your car. That’s why it’s critical to ask yourself: How can I BEST attract autoshop customers? How can I Read more »
Let’s pretend, for a moment, that you’ve been invited to attend a business seminar. The topic of the seminar is “How to Boost Return on Investment in Your Industry.” Suddenly, the workshop leader turns to you. She discovers you own or manage an auto repair shop. She asks you, “What is the #1 secret to Read more »
As an autoshop owner or manager, how can you really “stand out”? How can you position yourself as THE “go-to” shop for smart, in-the-know car owners in your area? One often-overlooked way is to engage in clearer, more efficient, more convenient communication with your customers and prospects. Let’s take a minute to see exactly how Read more »
What are 3 powerful, highly-effective ways to market your autoshop? How can you attract new customers like a magnet? Start with this understanding: Your autoshop has LOTS of competition. Without a smart “Master Marketing Plan,” you’re leaving it up to luck to attract a loyal, profit-generating customer base. So let’s take two minutes to focus Read more »
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